And so it began...

With me, chilling in my jammies, making sweet crochet caps for my baby girl, late at night while she and her brother slept. First frilly blossoms and vintage style bows, chic enough even for moms. Then tutus and headbands, cotton beanies and more, all handcrafted and carefully dressed with unique finds. Printed ribbon, chiffon flowers and bows, Swarovski crystals, vintage fabric and sparkly gems. 

And so it grows. With me and my mom always hunting, always designing that next adorable bloom. So please enjoy SheBloom…and watch your little one twirl and dream every day.

Jen Zerrer, Owner and mother of soon to be three little bloomers.


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